Wednesday 3 August 2016

The kids are alright



Love love love this new back to school campaign for Target in the USA.

It was overseen by an agency called Adolescent and youth creativity organisation 326LA.

But the ads themselves were written and made by kids.

The writers were aged between 8 and 11. Whilst the directors were between 13 and 17.

Makes you feel a little bit over the hill really. Don't you think?