Monday 4 March 2013

Beer brand advocacy

I've always wanted to do a beer campaign that celebrated one of the great beer drinking rituals - 'relieving the pressure" of a long session.

Of course I'm realistic to know that no brand would ever bankroll a campaign like that.

Luckily for me someone has set up a Tumblr celebrating it.

It's called Peevertising and you can check it out here.