Saturday 13 May 2006

Truth in advertising


Never has the expression "the truth hurts" been more nicely dramatised than in this very witty ambient idea for German newspaper Bild.

Set up as a one off for a German advertising award show, angled mirrors were installed above the urinals in the men's toilets.

The mirror gives a great reflection of a man's manhood, with the punchine on the mirror reading Nothing's Harder Than The Truth.