Tuesday, September 26, 2017

James Blunt on Tinder

Other than his big hit Beautiful I have no idea what the rest of James Blunt's music sounds like.

Well I do have an idea. But I've not listened to it if you know what I mean.

Anyway. What I do know is he's a very funny guy.

And the perfect front man for this fun new campaign for Tinder. 

Monday, September 25, 2017

Negative to Positive

In the age of social media everyone has an opinion and is prepared to wield it via the internet.

So kudos to Snowbird Snow Resort for taking negative reviews and turning them into breathtaking print ads and posters.

Friday, September 22, 2017

Excellent advice

If your eyes are as useless as mine click the pic to enlarge. 

Thursday, September 21, 2017

Girl Power

Wednesday, September 20, 2017

Even Stanger Things

I think one of the reasons Stranger Things proved so popular last year was because it came quite literally out of nowhere.

No hype. No teaser campaign. Just great TV that got people talking.

Which is why I'm worried that Season-2 will fail to live up to our expectations.

It is being hyped to the max.

Anyway guess we'll see next month when it premieres.

In the meantime enjoy this set of homage posters from Netflix.

In case you don't recognise them the classics referenced in the posters in ascending order are Stand By Me, Nightmare On Elm St, Alien and Drew Barrymore's cult film Firestarter.

Tuesday, September 19, 2017

Generic Millenial Ad

I normally ignore a lot of videos that turn up being over-shared on social media.

Which I fortunately didn't do with this one as it's brilliant.

I honestly can't believe how many cliches you can squeeze into such a short time frame.

Kudos to all involved. And a huge 'lift your game' to any marketer or agency type who thinks like this. 

Monday, September 18, 2017

Apple Cookies

Stories are emerging from Apple HQ that the new version of the popular Safari browser will have some sort of Cookie blocker built in.

Now i don't know about you but I love the sound of this. It's the next step up from ad blocking.

Yes I know i work in advertising. But retargeting and tracking has gotten out of hand in my opinion.

Suffice to say the big advertisers are up in arms. As you would expect.

But as I said a couple of years ago in a piece on Linkedin - Advertising has reneged on its handshake deal to engage and entertain consumers.

You can read that piece here.

Friday, September 15, 2017

Waiting for inspiration...

*NOTE: Beer Drinking can be substituted for Binge Eating if required. 

Thursday, September 14, 2017

Missed opportunity

As a teen I always coveted a Lonsdale sweatshirt.


Because Muhammad Ali and Paul Weller from The Jam were regularly photographed wearing them.

The Lonsdale logo was very distinctive.

The US boxing brand Everlast has a logo so similar in design to Lonsdale it's hard to know who influenced who.

But what I do know is neither of those great brands came up with this laundry bag.

Which is most definitely a missed opportunity.

Wednesday, September 13, 2017

Turn the volume down

How sweet is this package design for earplugs by 3M?

The volume control on the lid is so so clever.

Love to know who designed it.